Latest industry-agreed audience measurement data highlights Ozone’s platform scale and a highly engaged digital readership
The Ozone Project - the UK’s leading digital advertising platform built for brands by publishers - reaches 9 in 10 online readers every month, according to leading industry-agreed audience measurement data.
With more than 43m monthly unique visitors, Ozone reaches 87% of the UK’s online population, while 96% of our audience are aged 18 or over. Proof that Ozone is greater than the sum of its publishers, our duplicated monthly reach is a fifth higher than Reach plc, the UK’s biggest national and regional newsbrand publisher.
Ozone’s broadcast scale offering provides advertisers with an alternative to the big tech players, including Alphabet, Meta, Amazon and Microsoft, especially the latter two which reach 44.9m and 39.8m internet users respectively a month.
Our premium publisher content remains a highly attractive draw for our audience of millions who we see persistently across the Ozone platform; 84% of our monthly audience return weekly, 47% return daily.
Sources: Ipsos Iris, March 2022; PAMCo 2 2022
