Sam Hudson
Welcome to Inside Ozone

INSIDE OZONE is our home for all the latest news, product developments and general team stuff from The Ozone Project. You can filter the content using the tags or search for specific terms.

Welcome to Inside Ozone

Automotive

Drive your autos campaign planning with Ozone insight

Drive your autos campaign planning with Ozone insight

Our latest insight feature focuses on our Automotive category – a key area of interest in Q1. With reader engagement set to grow significantly in the lead up to March’s new car registration launch, we deep dive into the category to help fuel your premium web plans

, ,

August grows on autos, education and things to do (m.e Aug 31)

, ,
August grows on autos, education and things to do (m.e Aug 31)

The seven days to Sunday, 3 September drew the month of August to a close, so this week’s Reading the Nation takes a closer look at the key categories showing the most growth last month.

, ,

When international dreams meet the domestic kick-off (w.e Aug 13)

, ,
When international dreams meet the domestic kick-off (w.e Aug 13)

Last week, a nail-biting penalty shootout saw England’s Lionesses progress to the World Cup quarter-finals where a 2-1 victory over Columbia guaranteed them a semi spot.

Meanwhile the return of the Premier League season saw champions Manchester City take on newly- promoted Burnley at Turf Moor, while Harry Kane’s big move shone a spotlight on the transfer window before the September 1 deadline.

, ,

The love’s still there for die-hard Love Island fans (w.e Aug 6)

, ,
The love’s still there for die-hard Love Island fans (w.e Aug 6)

The tenth series of ITV2’s Love Island concluded last week and engagement with our Reality TV content grew as its loyal fanbase tuned in. While the summer favourite has potentially lost some of its sparkle, it’s still a big draw for younger TV viewers with an estimated three million 16-34 year olds tuning in.

, ,

Car buyers eye new wheels in the build up to March (w.e January 22)

, ,
Car buyers eye new wheels in the build up to March (w.e January 22)

The cold snap may have driven car readers to content about keeping their motors running during the big freeze, but much of last week’s +25% page views growth for our Automotive category is due to expected interest in new cars in the build up to March’s new registration plate launch.

, ,

Stories revs up results for luxury autos brand

, ,
Stories revs up results for luxury autos brand

A recent campaign for a world-renowned luxury autos brand enjoyed electrifying results thanks to our engaging Ozone Stories format. Check out our latest case study for more.

, ,

EV interest powers up autos (w.e 23rd Jan)

, ,
EV interest powers up autos (w.e 23rd Jan)

With the government announcing the end of ‘Plan B’ restrictions last week, confidence appears to be on the up for millions of Brits as we’ve seen engagement growth for key new year categories continue - including our Automotive content.