Last week, the London Marathon fired the starting gun on anticipated reader engagement growth with Healthy Living content, driven by 3.8x higher Running topic page views. Expect further growth for the content across the spring and summer months.
Marathon feats drive Healthy Living and Sport
Last week, reader engagement with Healthy Living content grew on the Manchester Marathon, London Marathon build up and Russ ‘Hardest Geezer’ Cook’s epic run across Africa. There was growth too for Sport, with The Grand National and the Masters Tournament increasing page views for Horse Racing and Golf.
Getting to know fitness fanatics and healthy habits adopters in 2024
Financial assistance grows at key economic moments (w.e 19 Nov)
Marathon effort inspires healthy living (w.e April 23)
Homeowners spring into sprucing-up action (w.e April 9)
Easter week came with a couple of gloriously sunny days which can only mean one thing Brits – get outside, spring clean and get the house and garden in order. Reader interest in every area connected with sprucing up the home increased and we expect to see similar engagement during the May bank holidays.